Breakthru - NBIF - FINB

Breakthru is a startup competition designed to encourage the creation and development of entrepreneurial, innovative business ventures in New Brunswick. Hosted by the New Brunswick Innovation Foundation (NBIF), this biennial province-wide competition gives participants a unique opportunity to access start-up capital, mentoring, and support.

Entrepreneurial New Brunswickers who are interested in pursuing the development of a new and innovative business venture in the province are encouraged to enter the competition for a chance to win substantial prizes that will help launch their businesses.

Participants compete for nearly half a million in investment prizing, which consists of a combination of start-up equity capital and in-kind services. In addition, participants will receive coaching from the province’s leading professionals.


Breakthru Awards Dinner

Please join the New Brunswick Innovation Foundation at the Fredericton Convention Centre March 21st, 2019 as we celebrate entrepreneurship and innovation in the province with an evening of LIVE pitches, live entertainment, and a delectable three-course meal.


Individual: $100 + tax

Table of 8:  $750 + tax

Purchase HERE



Prize Sponsors



Grand Prize

Second Place 

Viewer’s Choice

NBIF, cash investment




Opportunities NB, cash investment




Deloitte, in-kind accounting services




Cox & Palmer, in-kind legal/professional services




Symplicity Designs, 1 seat for each winner in Symplicity’s “Introduction to Performance Excellence” program.




Momentum; discounted rate for Momentum’s sales mentoring program.

A rate of $45,000 for the 5-month Momentum Market Validation & Sales Package

A rate of $25,000 for the 3-month Momentum Market Validation & Sales Package

A rate of $25,000 for the 3-month Momentum Market Validation & Sales Package

Bonfire, in-kind marketing strategy& logo development services



Amy Parrill (LMI), 1 seat for each winner in the September 2019 Leadership program cohort




CBC New Brunswick,



Golden ticket to the Dragon's Den audition in Toronto

Total Prize Package Value




*Cash investments by NBIF will be made in the form of convertible debenture. Please read our participant handbook for details. Subject to due diligence.

Selection Committee

Viewers Choice Award

We're excited to announce that CBC will be offering a "front of the line" Golden Ticket to the Toronto audition of Dragons' Den (date TBD) for the Viewers’ Choice winner. View our finalists on CBC leading up to our event and vote for the team you think is most deserving! More details on the voting process will be released at the beginning of March 2019.

The Viewers’ Choice winner will be announced at Breakthru LIVE.

Participant Handbook

The Breakthru Participant Handbook outlines the essential aspects of the Breakthru Startup Competition and has been designed to assist participants in preparing their submissions to compete. The competition process has been carefully and thoughtfully developed to create the best competition possible. The Participant Handbook outlines the eligibility requirements, the competition process, and the terms and conditions.

All participants must fully read and understand the Breakthru Participant Handbook prior to entering the competition.  

Corporate Partners